An Oasis of Opportunity.
Become part of a landmark destination on Jordan's most vital artery, connecting with millions at their moment of need.
The Crossroads of a Kingdom
The Pavilion isn’t just a stop. It's the crossroads where Jordan’s journeys meet. It’s the smart choice that brings together Jordan’s travelers, businesses, and tourists on the country’s busiest and most vital highway.
Vehicles Annually
A constant, high-volume stream of potential customers flowing past your brand every day.
Trucks Daily
The undisputed route of choice for heavy commercial traffic, forming the backbone of the economy.
% Of Southern Tourism Traffic
The essential route for travelers visiting the world-renowned sites of Petra and Wadi Rum.
A Strategic Funnel of Opportunity
The Pavilion is situated at a unique geographical and economic chokepoint where three distinct and high-value traffic streams are compelled to merge. Click a location to learn more.
Welcome to the Pavilion: the first place on the Desert Highway that travelers actually look forward to. Here, long hours behind the wheel give way to a refreshing stop where good food, shaded corners, and clean facilities offer more than relief — they offer peace of mind. It’s a spot where modern travelers find safety, comfort, and the chance to slow down just enough to enjoy the adventure they’re on. At the Pavilion, the road feels less endless, and the journey feels more memorable.
Only at the Pavilion
First Hologram Museum
See What’s Never Been Seen
One of our booths will house a hologram display where you can watch anything from Petra’s rose-red city rising before your eyes to moments from Jordan’s living history. It’s a fresh way to experience stories, and it’s only here.
The Giant Postbox
Send a Postcard from the World’s Largest Postbox
We’re building a postbox so big it’s on track for a Guinness World Record. A fun, quirky landmark that lets travelers send memories home in a way they’ll never forget — and a photo stop no one can resist.
Everything Green
Built to Care, Not Just Impress
From the ground up, this place is designed to be kind to the planet. Recycled materials, energy-smart systems, and a booth where travelers can recycle on the go. Because good journeys shouldn’t cost the earth.
The First Smart Toilet
The Restroom Upgrade
We’re setting a higher bar for roadside stops with a smart toilet that’s bright, clean, and designed for real people. From sensor-activated everything to fresh design touches, this restroom redefines what a highway bathroom can be.
Exclusivity First
One Brand, One Space
When you rent a booth here, you’re not sharing the spotlight. Exclusivity means that if you’re a bank, telecom, or brand partner, your presence stands alone. You’re the only one in your category, so visitors see your name first — and only.
The Perfect Moment to Connect
The long desert journey creates a unique psychological state. We've built an environment where your brand becomes the welcome solution, not an interruption.
The Journey
Fatigue, Stress, Monotony
The Pavilion Arrival
Relief, Gratitude, Relaxation
The "Solution-State" Advantage
Messages received in a moment of relief are retained longer and create powerful positive associations. By providing comfort and safety, the Pavilion creates an environment where customers are uniquely receptive and grateful for the brands they encounter. This is a level of connection traditional advertising cannot achieve.
A Destination Engineered for Engagement
Every element has been carefully considered to move beyond the expectations of a simple roadside stop and create a true destination.
Your Brand's Stage
We provide the platform. You tell your story. Our versatile rental spaces can be tailored for any brand, and here’s the twist: each booth is available for 79 days. A number chosen to honor 79 years of Jordan’s independence. This is our tribute to where we’ve come from, and a chance to be part of where we’re going.
Immersive Brand Experiences
More than a kiosk, our 2m x 3m booths are blank canvases for direct customer engagement. Perfect for product demos, sampling, new account sign-ups, or essential service points.
Ideas for Your Brand:
- ● Coffee/Juice Brand: The first taste of welcome refreshment on a long journey.
- ● Food/Snack Brand: Delicious, convenient energy that fuels the family trip.
- ● Service Brand (ATM/Tires): An essential problem-solver, providing peace of mind.
- ● Automotive: Showcase a new 4x4 and its safety features for the road ahead.
Your immersive brand experience here.
(3m wide x 2m deep)
A Partnership in Jordan's Vision
This isn't just a commercial transaction. It's a visible alignment with a project of national significance, enhancing public safety, supporting economic growth, and elevating the tourism experience.
The Pavilion is designed to maximize dwell time and create positive brand interactions far exceeding any existing alternative.
Support a Community Vision
Al-Jizah has potential. But like many places outside the capital’s spotlight, it’s been overlooked for too long. That’s about to change. Through a long-term, community-driven project led by the Al-Jizah District Development Foundation, we’re creating real opportunities and better spaces for everyone.
Launching July 5, 2025
This marks the start of the journey. We’re opening limited sponsorships for partners who want to stand with us from day one:
Silver – 4 spots | Gold – 2 spots | Platinum – 1 spot
Your support helps empower local youth, strengthen the economy, and transform everyday spaces into places people are proud of.